I have a lot to be thankful for in this life. Amongst having the most incredible wife that I get to go on life's adventures with, an amazing and healthy family and group of friends, and the best little puppy in the world... I get to go to work everyday and do something I'm passionate about. That something is designing experiences for the people in the world around me.
I work at a design and technology consulting firm in Boston, and work with a very wide variety of clients that are trying to solve very interesting and complex challenges. We're living in a time where technology is impacting our everyday life more than we ever could have imagined. AR and VR are no longer just buzz words, connected devices are no longer just found at tradeshow booths, and AI is actually being used to help in everyday-life applications. Design, is the vessel in which people are interacting with these technologies, and it needs to be centered around them.
Having a process you can depend on is so important, especially as a designer. We have a responsibility to not only understand and design for our users, but to do so while being able to see the big picture. I try to incorporate three key elements to my process on any given engagement: The Business, The Market, and The User. Every experience designed is going to vary from client to client, but the persistent considerations are always:
1) What are the business drivers for doing what we're doing?
2) How will the market respond to (and accommodate) what we're doing?
3) Who will be using this?
After I've been educated and arrive at some level of understanding the problem space, I tend to follow a pretty specific process (probably not unlike many other designers out there). Check it out, and feel free to let me know if I'm way off: